Channel Management Objectives: Implement, lead and cultivate channel management strategies by executing “cost-effectiveness & business optimization” sales models in the assigned regions. This can include both indirect and direct sales. Successfully adjust the models to satisfy the evolving needs of the healthcare and medical device market.

Sales & Forecast Objectives (Must): Manage the development and delivery of all targeted sales, revenue and profit objectives by developing business and distribution partners in the target regions. (Meet and exceed annual forecast objectives = Must).

Sales & Forecast Objectives (Plus): Manage the development and delivery of all “strategic sales” targets. These will be defined at the beginning of each fiscal year and will include performance targets designed to support the successful development of global and regional sales in the mid- to long-term through a variety of cross-functional initiatives. (Meet and exceed other annual objectives = Plus).

Strategic Sales & Marketing Planning: Create and implement a strategic sales and marketing plan that will build a strong corporate, product and brand awareness in target regions.

Strategic & Clinical Evidence Programs: Work in a cross-functional manner to help develop and support a global clinical and health-economic program that acts as a regional pillar. Actively participate and lead the identification, generation and communication of the resulting data via evidence-based medicine for all stakeholders, and clinical and economic buyers.

KOL Programs: Identify, partner up with and gain advocacy of tier I, II, III regional “key opinion leaders” (KOL’s). This will include delivering on the company’s global KOL strategy and key pathways. Work with direct and indirect sales teams to build a strong KOL bullpen, local speaker bureau’s and build up a local, regional and international podium presence to support our product portfolio and related product value.

Contract, Tender & Reimbursement Strategy: Gain and maintain expertise on specific contracts, tenders and reimbursement policies in all key target countries in an assigned region. Lead and work closely with distributors in the development of pricing strategies and programs that effectively and successfully position our portfolio in a relative position to our competition.

Collaboration: Partner up and communicate effectively with multiple internal resources and functions to develop a professional and market-leading sales organization.

Travel: The role will require regular domestic and occasional international travel (>30%).

Main Accountabilities:

Serve as the primary sales & marketing liaison for Fengh in assigned areas to meet sales and profit targets.

·        Develop a Product Portfolio Distribution network

·        Lead and partner up with distributors and direct sales managers, develop detailed local and regional business plans, prepare quarterly and annual forecasts, and proactively communicate status and dynamic actions plans to support the business.

·        Approve technical and distributor agreements.

·        Manage delivery of sales and marketing activities

·        Ensure the implementation of business plans.

·        Negotiate and liaise with target partners.

·        Identify, vet and contract suitable partners (distributors, independent sales representatives, agents). Successfully develop and use distributor questionnaires and profiles.

·        Liaise with KOLs and clinicians.

·        Select and engage with advisors (outsource support as needed).

·        Provide assistance with product/process amendments and adjust reporting protocols as needed.

·        Assist with design input, validate designs and support R&D in the development and vetting of product development initiatives (pipeline).

·        Support the planning/scheduling of manufacturing.

·        Obtain customer/user feedback.

·        Assist in preparing, reviewing and submitting CE-related documentation (when required).

Please send your resume to: recruitment.obd@fulbrightmedical.com

Professional Abilities: The successful candidate will work in a team developing surgical staplling devices, under the direct supervision of Division Business Head. Main focuses are on 1) driving new product development, 2) designing the Marketing Plan for the products, 3) identifying SWOT, 4) defining the appropriate Marketing Mix, Pricing Strategy, Product Positioning, 5) developing an Action Plan for Marketing initiatives, Advertising and Educational Program, 6-1) modeling a Go-2-Market strategy, 6-2) sales / education tools for users, sales force and distributors, 6-3) product presentations to various level market stakeholders. The successful candidate will have proven product management experience and track record, working  on launching products, from early ideation to onboarding customers. He/She will have solid experience of translating user requirements into product features, worked across teams on successful product launches and have made significant contributions to positive product launches. He/She will have excellent organizational, time-management and communication skills with successful team and relationship building experience.

Education: The ideal candidate has a Bachelor’s degree in Medicine / Biomedical Engineering or above and at least 2 years of Marketing and Product Management experience preferably in Medical Device industry.

Main Requirements

• Minimum of 2 years experience as upstream Product Manager in the Medical Device market.

• Has an excellent track record and demonstrated success defining and launching excellent products

• Excellent written and verbal communication skills

• Bachelor’s degree (MBA preferred), Clinical Medicine / Bio-medical Engineering preferred

• Technical background, with experience in Medical Device Market

• Excellent teamwork skills, dedicated team player

• Strong listening skills

• Ability to drive projects into a dynamic n d challenging environment

• Proven ability to influence cross-functional teams without formal authority

• Must be able to travel 20% of the time

Main Responsibilities

• Lead marketing activities full lifecycle for the innovative remote monitoring devices and systems

• Upstream and downstream responsibility

• Perform Market Research Analysis, identify Market Trends, Key Opinion Leaders and Key Market Drivers

• Define the product strategy and roadmap collaborating with key functions to share a joint development effort

• Deliver Product Development Plans with prioritized features and corresponding justification

• Work with external third parties to support communication and marketing initiatives

• Run beta and pilot programs with early-stage products and samples

• Be an expert with respect to the competition and clinical applications 

• Supporting the development of Sales & Marketing plans to launch new products and make them growing

• Keeping stakeholders updated on progress of products

• Providing feedback to the product development teams on new feature releases

• Using lean experimentation and users’ focus groups to reduce and eliminate risks as they are identified

• Exploring how to best get to product market fit

• Work on pricing and positioning models

• Creating a seamless customer onboarding and support experience with R&D  and Management Teams

• Acting as an advocate of the product within the minimally invasive surgery community 

Skills & Competency

A flexible mindset and a strong team working capability are required in interdisciplinary environment. The candidate should also have a sound level of soft skills and competency as follows:

• Planning and organization

• Analysis of problems and synthesis

• Strong Leadership capacity and teamwork spirit 

• Communication to public

• Result Orientation, meeting budget objectives, financial results, etc.

• Fluent in English and preferably good knowledge of a second language as Spainish.

Please send your CV to: recruitment.obd@fulbrightmedical.com